Making five star chicken a star snack
We have been consistently partnering with the likes Of Papa Johns, Kaati Zone, Pizza Corner, Beer café, 5 Star Chicken and CP Foods in the QSR space over years. 5 Star Chicken’s challenge was to increase online engagement with the brand amongst its young fanbase. We embarked on a journey with 5 Star to make their social content more relevant to the TG, and thus driving higher rate of interactions from the community. We leveraged occasions like Christmas and Valentine’s Day and created content which resonated with the audience.